WHO WE ARE

Built by G‑CMO

G‑CMO is Israel's most exclusive, invite-only community of marketing leaders. For nearly a decade, the best marketing conversations in the country have happened in our rooms — off the record and on the same side.

MUSE is what happens when that community fills the room: the people behind legendary brands on stage, and 500 marketing decision-makers who came to listen, get inspired, and connect — together for half a day in Tel Aviv.

MUSE isn't just another conference.
It's that community, in one room.

— Sophie & Shiri, Co-founders

Sophie Melnik
Sophie Melnik
Co-founder, G‑CMO
Shiri Grosbard
Shiri Grosbard
Co-founder, G‑CMO

About G‑CMO

G‑CMO was founded on a simple belief: Israel's best marketing minds deserve a space that matches their level. No pitches. No panels for the sake of panels. Just honest, high-caliber conversations between the people who are actually shaping how Israel's most important brands show up in the world.

The community has grown through word of mouth, referral, and a strict invite-only policy. Members include CMOs and VPs of Marketing from Israel's leading tech companies, consumer brands, and global organizations.

MUSE is the community's first large-scale public event — and it's designed to feel exactly like a G‑CMO room: safe, smart, and surprisingly real.

WHAT HAPPENS IN OUR ROOMS

Nine years of off-the-record conversations. Here's what members say about them.

"What I value most about G‑CMO is the caliber of the people. These are marketers who have been in the trenches, scaling teams, building categories, and leading through constant change."

Adi Bar Lev
VP Marketing & Enablement, Pentera

"What I value most about G‑CMO is the ability to exchange strategic perspectives in a trusted space that challenges my thinking and helps me stay ahead of where the industry is heading."

Nir Bitton
VP Marketing, CloudZone

"The people here at G‑CMO are something else. They're not just marketing experts, they're innovative thinkers who inspire daily."

Yossl Nissan
CMO, Priority
MUSE is that room, with 500 seats.